Sanitation Marketing is a new project of Sabal. This is under the support of IDE Nepal. This project conducts in whole saptari District. The major objective of the program is that applying the market development and human-centered design approach to develop improved latrines and water filters promoted by the private sector.
Sanitation marketing helps low-income households gain sustainable access to improved sanitation facilities they want and can afford. SanMark treats households as consumers, not beneficiaries of charity and partners with private businesses to deliver products and services that meet their needs.
Developing the market for sanitation means addressing both supply and demand: breaking down the barriers businesses face to entering the sanitation market, and building consumer demand for affordable improved sanitation products and services.